Japan effectively created the modern console market. Giants like Nintendo, Sony, and Sega laid the groundwork, while franchises like Mario , Final Fantasy , and Pokémon are woven into the global cultural fabric.

However, the most defining phenomenon of the modern Japanese music industry is the system. Idols are not just singers; they are aspirational figures, "unfinished" personalities that fans watch grow over time. The undisputed giants are:

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