When the hashtag went viral in 2017, it transformed from a whisper into a roar. Why? Because it shifted the burden of proof. For decades, the question was, "Why didn't she report it?" #MeToo changed the question to, "Why is this so common?"

A powerful survivor narrative follows three distinct arcs:

: Campaigns like Simon’s Law in the UK illustrate how one individual's experience with the justice system can lead to calls for nationwide reform. Major Campaign Examples