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Bangalore Electricity Supply Company Limited (BESCOM)

Kerala is often lauded as a "god’s own country" with communal harmony. But films like quietly exposed how caste names dictate police behavior, while Jeo Baby’s The Great Indian Kitchen (2021) became a global phenomenon for its unflinching look at patriarchal oppression within a Hindu joint family.

: Films frequently tackle sensitive topics like caste, religion, and gender roles.

: In the 1950s, films like Neelakkuyil (1954) were instrumental in forming a unified Malayali identity by incorporating regional dialects, slang, and communal idioms.

A mixed-methods approach was adopted. Initially, a survey was conducted online to gather quantitative data from a sample size of 1000 viewers who watched the movie. Following this, 50 participants were selected for in-depth interviews to gather qualitative data.